Why was Andrew Tate banned from social media?

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The short story is that Tate, 35, is a self-help personality who delights in misogyny. Claiming to congratulate men on the wisdom that is helping them “escape the womb,” Tate falsely claimed that women have some duty for sexual assault and that they have “no innate duty and honor. “

Before he was banned, his videos had billions of views on TikTok and Instagram. His main business venture in recent years has been Hustler University, an online course for alpha male aspirants that taught classes on crypto, inventory investing, and freelancing.

“It represents the whole package when it comes to the emerging new bureaucracy of anti-woman right-wing extremism that we’re seeing,” said Josh Roose of Deakin University, a political sociologist who studies extremism and masculinity. of insecurity, but also of anger. “

After social media platforms blocked it, a Tate spokesperson told Bloomberg: “Banning Andrew Tate from those platforms would possibly seem like the solution, but it’s not that simple. Suppressing Tate’s voice does not allow for a softer, hate-free society. “

This is how TikTok sees it.

“Misogyny is a hateful ideology that is not tolerated on TikTok,” a corporate spokesperson said. “We’ve seen violent videos and accounts for weeks, and we’re pleased to hear that other platforms are also taking action against this individual. “

Roose says: Tate is an “example of what those [social media] put themselves in a position to solve. “

Starting out as a boxer, Tate had his first joke with a public projector in the 2016 season of the British truth demonstration Big Brother. It lasted six days. Tate was ejected from the screen after a video appeared to show Tate beating a woman with a belt, threatening her with violence if she “texted her again. “Tate told The Sun that the video showed the couple “playing a role-playing game. “He posted a smiling selfie next to the woman in the video and said they were still friends.

After finishing his kickboxing career, Tate created an online webcam company in which he claimed that up to 75 women, including some ex-girlfriends, worked for him. ” in which women falsified “bloody stories” for men to compose their money.

Tate has stood out more recently as an online personality who promises to show boys and men how to “escape the womb,” a shortcut to getting richer and succeeding with women. Before he started on social media platforms, he had over 4. 5 million followers on Instagram. as well as 600,000 subscribers on his YouTube account “Tate Speech”. Videos carrying your hashtag on TikTok have been viewed more than 14 billion times.

Much of Tate’s content has nothing to do with women. In addition to advising on how to get rich, he is also known for talking openly about Donald Trump, whom he considers an exemplary “alpha male. “Tate also spoke out against COVID. lockdowns and vaccination mandates, even though sufficient evidence has emerged that vaccines are effective in preventing HOSPITALIZATIONS AND DEATHS FROM COVID-19.

Tate’s comments appear to be what led him to be banned from Facebook, Instagram, YouTube, Twitter and Twitch. Although his political positions are polarizing, many of his comments were clearly sexist.

In 2017 he was banned from Twitter when, criticizing the #MeToo movement, he said rape victims “have some duty” to put themselves in a position to be assaulted, a false claim that purports to exonerate perpetrators of violence against women. Speaking of married women making money through OnlyFans, a subscription service known for its sexually particular content, Tate said they owe their spouse money since they are owned by a man. “they have no innate duty or honor. “

Tate opposed the MeToo movement and said it has helped women and only served to “destroy” men’s safety. In an old YouTube video, Tate said “40% of the reasons” he moved to Romania are due to less stringent legislation. about sexual assaults.

“Andrew Tate is very different from other right-wing, far-right and far-right thieves focused on the men who preceded him,” said Luc Cousineau, co-director of studies at the Canadian Institute for Far-Right Studies. There is something in the discourse of this kind that is another. . . those issues that mimic speech continue to gain ground with a certain subset of populations because there is an appetite to be told that it is their ‘right’ as a man to have dominance and energy. “

Tate was banned from Twitter for evading an earlier ban, a Twitter spokesperson told CNET. Meta expelled him from its platforms for violating the network’s rules under the “dangerous organizations and Americans” clause. ” of the rules of the network.

Since getting rid of all platforms, Tate switched to Rumble, a YouTube-like video-sharing platform that prides itself on being “immune to culture cancellation. “

Cousineau said Tate’s ban on big tech could reduce its effect but not eliminate it, as sites like Rumble offer a haven for hate speech on other platforms. Andrew Tate and others like him won’t be exposed to millions of new people and get billions of views in those niche spaces, and the cultural impact on their rhetoric is necessarily minimized,” Cousineau said.

While Andrew Tate’s speech is new, Cousineau said, what sets Tate apart is that he “has figured out a new way to play with the existing social media landscape. “

This was done through Hustler’s University, Tate’s online self-help course on wealth generation. It costs £39 ($45) a month, which, according to its site, provides access to 12 “billionaire experts in their selected field”. Topics included in the courses are writing, e-commerce, crypto, stock, and freelancing.

Part of Tate’s social media presence is due to Hustler University’s “affiliate marketing” campaign, according to a report by The Guardian. Hustler University members earn a 48% commission for each user they recommend, the post reports, and Hustler University actively encourages its users to stream incendiary Tate content on TikTok and other social networks. Polarized videos attract more eyes, and more eyes mean more referrals for Hustler University “students. “

“There are other people who say, ‘Don’t promote it and let it go,'” said Roose of Deakin University. “But it has an effect on our young people. The studies I’ve done and others have done, show that where older men are sometimes more likely to distrust minority groups, younger men on a really unexpected level, a significant minority, are against the concept that women have the same rights as men. “

“This demographic is exploited in this way. “

The resolution to block Tate from social media has been criticized by some. This includes boxer Jake Paul, a social media personality turned professional, who, while denouncing Tate’s offensive sexism, defied what he described as social media censorship.

Cousineau and Roose argue that the ban is justified.

“I sense the argument that banning other people like Tate from accessing mainstream platforms pushes them into more specialized regions of social media and the online area where radicalization will play out,” Cousineau said. “But Andrew Tate and others like him are not going to be exposed to millions of new people and gain billions of views in those niche regions, and the cultural influence on their rhetoric is necessarily minimized. “

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