Why Choose Guatemala for Contact Center Investment

The nearshore industry has grown in recent years. With the pandemic and the dramatic expansion of digital-driven industries, the demand for outsourced visitor facilities has only increased. America and the Caribbean to access the highly professional English-speaking workforce in the region. This has created thousands of jobs, although it has led to a tightening of the labour market in some key outsourcing countries. This is not the case.

Despite more than 25 years of experience as a provider of outsourced visitor services in the United States and other English-speaking countries, the country has remained ignored by many. Its potential for the outsourcing industry is only increasing. Customer service corporations forget about Guatemala at their own risk.

According to the Guatemalan Association of Exporters (AGEXPORT), the sectors of outsourcing services for domestic visitors and commercial processing (BPO) outsourcing employ some 48,000 Arrays An impressive 80% of them are bilingual, with the vast majority committed to visitor service in English.

The World Bank’s Doing Business 2020 guide, which ranks countries according to ease of doing business, ranked Guatemala seventh in Latin America, ahead of famous regional economies like Brazil and close competition like Argentina.

Recognizing the prospect of significant foreign direct investment in the world of outsourcing, the Guatemalan government has included outsourcing in an initiative to particularly promote the perspective of the country’s major export industries.

The initiative, known as Guatemala Doesn’t Stop, has ambitious goals. Among them is the goal of quadrupling foreign direct investment next year. As a component of this effort, the Guatemalan government plans to rapidly expand English courses from amateur to B1 and B2 aim to provide a larger skill pool for outsourcing corporations.

All these reasons influenced [24]7. ai’s decision to strengthen its presence in Guatemala. This year, we opened two new delivery centers, one in Guatemala City and one in Quetzaltenango, known as Xela, to help the thriving workplace we already have. had in Guatemala City.

Our company has invested heavily in those sites. The location of the Park Avenue Building in Guatemala City required an investment of $5 million. In Xela, the initial investment of US$3 million will more than double in the coming years, once each of the phases of progression has been completed. The facilities are in particular designed for the modern visitor service industry and to provide a balanced work environment where our engaged workforce can work, socialize and learn.

These new sites will create approximately 2000 new jobs in the country, in addition to the more than 2500 people we already employ in Guatemala. The offices will operate in a hybrid manner and will be supported by agents who run remotely within the country.

Some competition would possibly ask why we do this. The shift to a virtual office and the adoption of a work-from-home strategy, coupled with the increasing use of generation in visitor service, has provided many corporations with the opportunity to move away from the physical workspace. Visitor Services Contractors to temporarily update and upgrade their visitor service agents, ensuring they stay abreast of the latest adjustments, updates and advancements in the virtual aspect of visitor service delivery.

While [24]7. ai bridges the gap between classic BPO expertise and generation experience, the desire to continually update the wisdom of our agents to provide a digital first visit service is obvious. This type of education is provided in physical delivery centers, where officials and brokers can meet face-to-face and continuity of service quality can be ensured.

Speaking at the opening of the Park Avenue building, the vice president of [24]7. ai for Latin America, Padhu Bhonsle, said: “We, that visitor service is a universal priority and that other people are our greatest assets who continue to deliver exceptional effects. “to our visitors. “

From Guatemala, we supply visitors to some of the largest Fortune hundred brands in the world. Staff retention rates at our Guatemala offices are among the highest we have in the world. Our employees are passionate about performance, with a transparent goal and aligned with our “We Care culture”.

We have believed in Guatemala’s perspective and chose to be one of the first entrants in this market to identify and expand the outsourcing industry over 15 years ago. Their talent, business environment and friendly culture have encouraged us to invest more in the country. I hope others will follow.

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