Dublin, Aug. 28, 2020 (GLOBE NEWSWIRE) — The “Toys Market – Global Outlook & Forecast 2020-2025” report has been added to ResearchAndMarkets.com’s offering. In-depth Analysis and Data-driven Insights on the Impact of COVID-19 IncludedThe study considers the present scenario of the toys market and its market dynamics for the period 2019-2025. It covers a detailed overview of several market growth enablers, restraints, and trends. The report offers both the demand and supply aspect of the market. It profiles and examines leading companies and other prominent ones operating in the market.Key Questions Answered1. What is the toys market size and growth rate during the forecast period?2. What are the factors impacting the growth of the toys market share?3. What are the latest toy trends? Which segment is leading the Europe region shares?4. Who are the leading vendors in toys market, and what are their market shares?5. What is the impact of the COVID-19 pandemic on the toys market share?The global toys market by revenue is expected to grow at a CAGR of over 4% during the period 2019-2025The global toys market is expected to add over $30 billion during the forecast period. Like the board games market, the toys market has witnessed a significant growth in the last decade, which is highly driven by the increasing adoption in education, entertainment, interactivity, development and engagement sectors. Sustainability is an upcoming potential trendsetter in the toys industry. A range of environment-friendly products, including wooden baby toys, plastic free games for kids, recycled plastic bath games, and organic cotton stuffed animals, is increasing becoming popularly, thereby promoting sustainability.The outbreak of COVID-19 in early 2020 has greatly affected the toys market. Despite the disruption of supply chain in most economies, lockdown and curfews have made families to spend more time than ever before. Q1 2020 witnessed unexpected growth in certain categories such as games and puzzles, board games, outdoor games, especially in matured markets of the US, Canada, Australia, the UK, and European countries. A majority of sales took place through online medium with considerable sales in restricted mass retailers and specialty stores with a high degree of regulations and limited workforce. The closure of major entertainment avenues and theme parks such as Walt Disney has enforced parents to shift from pricey entertainment facilities to affordable toys.Toys Market SegmentationThe global toys market research report includes a detailed segmentation by age group, category, distribution, and geography. The 0-3 years segment is estimated to generate over $39 billion by 2025. The APAC region is expected to be the fastest growing region. China along with Malaysia, Thailand and Singapore are likely to lead the growth of the segment. The Middle East and Africa are likely to generate $1.15 billion by the end of 2025.The 3-5 age segment caters to preschoolers and kindergartners owing to the diversity of games and toys available in the market. Being the early stage of education and mental health development, educational and numerical toys are major influencers in the age group. End-users in the segment have a longer attention span than toddlers and are more experimental in nature. While teamwork is a major attribute taught in their preschools, social gaming and coordination skills can be more prioritized by vendors to capitalize on opportunities. Transportation, construction sets, sand toys, climbers, wagons, hide and seek puzzles, and wheelbarrows are the most preferred games in the segment.The outdoor and sports segment accounted for the largest revenue in 2019. The growth in RC controlled drones, vehicles, and toys is expected to drive the segment, especially among boys. Sand and water toys, bat and ball kits are some of the other preferred games in the outdoor segment. APAC is the fastest-growing region for the segment and is expected to grow at a CAGR of over 5%.The advent of the online sales channel has made the toys market online far more easily available than in the past. Easy access to online platforms has resulted in the decline of store-based retailing. Also, with the help of internet retailing, the popularity of store-based retailing in the gaming industry has increased. Thus, to facilitate online sales, large retailers are investing in developing their own websites. Large retailers with a wide presence can build mobile applications, which will cater to the pool of consumers that have an active presence on mobile platforms, thereby increasing the sales. Game publishers are supporting retailers by giving them the right to sell online.Segmentation by Age Group
Segmentation by category
Segmentation by distribution
Geographic perspective The toy market in the APAC region is expected to succeed at more than $43 billion through 2025. China is to blame for 90% of dolls imported into India; the toy market in China was severely affected by the pandemic. Despite strong demand for the first quarter of 2020 for outdoor board games, puzzles and toys, the final phase of the third quarter in India is expected to decline due to disruption of the country’s home chain with strict curfew guidelines. rebound in the 2020s part of the time with the previous general estimate request. In Japan, the market for child programming school is expected to succeed at more than $235 million through 2024. It is expected to increase the reach of school and clinical games, where PC subjects have become more vital for all classes. Similarly, television animation is the driving force behind the authorized place for the toy market in South Korea. However, the fertility rate has fallen to an all-time high of 0.97 in 2019, which is below the OCED average may be a major challenge for the market site.
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