South Africa’s Competition Commission found that tech giant Google had distorted the festival with its paid search effects from a year-long interim investigation into online marketplaces.
In a statement, the Commission said Google “increases consumer purchase prices for the platform and favors large global platforms. The preferential placement of their own specialized search sets also distorts the festival in Google’s favor. “
In this way, Google has created a formula that favors giant corporations with investment to pay for premium ads regardless of their relevance.
The survey found that: “Across all platforms, there is a tendency to sell top-ranked search positions to companies that are not the most applicable to the customer and are a form of advertising that is not transparent. This has an effect on customer selection and competition, especially for SMEs that can’t spend as much as giant corporations. »
The organization claims that paid effects will obviously need to be displayed as an ad, with the top of the search page reserved only for applicable content.
This raises the question of whether U. S. tech giants are monopolizing the continent’s power generation regulations.
The investigation also criticized the global giant for exploring tax festivals and tax havens to pay lower tax rates. They said, “One of the considerations about the tax provisions of global virtual corporations is that taxes are denied to the country from which the source of income originates. “invoices when global platforms use domicile agreements to pay in some other jurisdiction, at a decreasing rate. “
In many countries, including the UK, large-profit corporations like Amazon have been found to pay particularly low taxes, despite massive profits.
America’s big tech giants have come under scrutiny recently as verbal exchange around the regulation of generation grows.
Legislation on privacy and data coverage is rudimentary due to the new nature of corporations like Google and Facebook. CMA believes Google distorts the festival’s advertising in the country and would possibly have favored its own services.
In 2015, the EU Competition Commission once again accused Google of distorting searches in its favour.
Many criticize the strength that these corporations have in the fashion society, with the scope and vast body of knowledge to which these organizations have access.
Google is known for its poor knowledge coverage practices.
The online analysis page “Terms of Use; I didn’t read,” which examines the terms of use for online organizations and tech companies, assesses the giant E. It claims that corporate retail outlets know users online, even if they don’t interact with the service and can even read their personal emails. They said, “For example, users can give their address book, and then a service can also buy the phone numbers of that person’s contacts. “
Facebook Sama’s outsourcing has also come under scrutiny this year after outsourcing its moderation offices to Nairobi, among other cities around the world, paying workers low wages and exposing them to violent and traumatic content.