Queen’s University Belfast: European Cancer Organisation’s Time To Act crusade receives the most sensible honours

The award was presented at the annual Communiqué Awards, which highlight the most productive practice in fitnesscare messaging across Europe. possibly it would have surpassed a million cases of cancer in Europe. The main message of the crusade to patients was; Don’t let Covid-19 cause you to fight cancer. Professor Mark Lawler, Co-Chair of the Task Force on the Impact of COVID-19 on Cancer, Co-Director of the Time To Act Campaign, Professor of Digital Health at Queen’s University Belfast and Scientific Director of DATA-CAN the UK’s Health Data Research Hub for Cancer said: “I am very pleased to have won this prestigious European award. It recognizes how we have deployed cutting-edge communication and data intelligence to highlight the disastrous effect of Covid-19 on cancer patients and services. epidemic. Translated into 30 languages, unanimously funded through Europe’s cancer leaders and brought to life with inspiring graphics and video content, it was an unprecedented success across Europe. Our message that we might have missed 1 million cancer diagnoses resonated across Europe, prompting European and national leaders to heed our recommendation and act now. To make sure this resonated across Europe, ECO translated Crossed Curtains into 30 languages ​​and held a huge launch event as well as 12 national launch events in Poland, Italy, Spain, Romania, Malta, France, Croatia, Cyprus, Slovenia , Portugal. , Slovakia and Ireland. Each launch featured national fitness ministers and MEPs, all committed to easing the burden of Covid-19 on essential cancer care. The Time To Act crusade continues to upload new features to its Data Browser, a visualization tool that displays key information about the effect of the pandemic on cancer care in the European region. Site visitors can compare the resources available and the effects received from one country to another. Based on this knowledge, additional promotional activities are planned for the coming months. Commenting on winning the award, Andreas Charalambous, President of ECO, said: “The crusade reflects our immediate reaction to an ongoing physical emergency that has had a significant impact on cancer care around the world. “With Time to Act, we aim to raise awareness of the negative effects of the Covid-19 pandemic on cancer care,” said Mirjam Crul, co-chair of the Special Network on the Impact of Covid-19 on Cancer and of the European Society of Pharmacy Oncology. (ESOP) Vice President. “With the help of many committed politicians, patient advocacy teams, and local cancer organizations, we were able to succeed with many people. “

Leave a Comment

Your email address will not be published. Required fields are marked *