This online page uses cookies. By visiting this site, you agree to our privacy and cookie policy.
Geneva’s largest virtual market position (GDM) takes position this week, bringing together innovative creators and technologies with classic filmmakers to stay on top of the newest inventions in the field.
The tenth edition of the Industrial Platform of the Geneva International Film Festival (GIFF) will be positioned from November 7 to 11 as a hybrid occasion for one consecutive year, reflecting the consequences of the Covid-19 pandemic, with a virtual event, increased. and prolonged truth telling (XR).
“The big difference this year is that we have a more balanced geographical representation of all of Europe and beyond,” says Paola Gazzani Marinelli, who has been guilty of virtual and professional programs since GDM’s inception in 2014. “Last year was a ‘Covid, it’s not the Covid era and I can’t wait for other people to come see our study, to see other people on the site and on the user. Many other people will come from Finland, Denmark and Norway this year.
As one of the first film festivals to highlight immersive cinema, GDM brings the industry together to reflect on the latest trends in this picture and provide a platform for new and future titles from Europe, Asia and North America.
The main authors of the painting will be in the city, and Taiwanese director Jimmy Cheng, Brazilian artist, author, developer, director and director Lucas Rizzotto, Iranian XR author Arash Akbari and Michaela Ternasky-Holland, head of XR at the prominent American company Games for Change, will be added. .
One of GDM’s flagship occasions is the XR Co-Production Session of 15 European projects in progress or pre-production in search of co-production partners. “We have projects in Italy, projects in Portugal, projects in Lithuania, among others, and I am satisfied with that,” says Marinelli.
The titles come with Kvöldvaka, via Danish-American designer Dane Christensen. A co-production between Denmark, Iceland and Hungary, the progression task is presented as a playful mobile AR documentary animated through Icelandic folklore.
Another release is Mylings, a virtual reality experience based on Scandinavian folk ideals designed to warn women to have children out of wedlock. Mom who transforms into a “myling” creature after being abandoned in the forest.
The Portuguese-Brazilian co-production Queer Utopia, developed by Brazilian director Lui Avallos, tells the story of a 70-year-old queer man who tries to relive his intimate and contradictory afterlife to remember emotions of danger, emotion and shame.
And Lithuanian designer Tomas Tamosaitis Eyes Of Shame, a French, Slovenian and Lithuanian commission about a troubled fourteen-year-old teenager.
“We are now in an era where artists have the wisdom and adulthood to paint with this medium,” notes GDM’s Marinelli. “The projects in the progression phase selected to participate are already good. “
The Swiss Interactive Sessions, which present 10 virtual productions to foreign programmers and curators, will be held in parallel with the XR Co-Production Session.
“Filmmakers want to know more about how to create works in virtual reality. They want to be more open to discussion with other people on the game developer side, other people with 3D unit developers, others,” Marinelli suggests. “International filmmakers want to know that to create a virtual reality work, it’s not just the filmmaker, it’s a very large team everyone works. “
GDM organizes several meetings and circular tables during the five days. VP Toolkit for movie professional, is produced by Sten-Kristian Saluveer, GDM content representative and director of Cannes NEXT and Marche du Film and Accelerate. The panelists come with award-winning Norwegian director and cinematographer Jannicke Mikkelsen, who specializes in marginal generation and next-generation film production. Mikkelsen’s paintings encompass virtual production, remote production, virtual cinematography, live streaming, 3D stereography, virtual truth (VR), augmented truth (AR), the brain. computer interface (BCI). His recent immersive credits come with the virtual cinematographer in the Augenschein Production area mystery Stowaway, starring Anna Kendrick.
She will be joined by Patrick Morris, director and co-founder of the firm Appia founded in Paris and Barcelona, specialist in LED screen filming and responsible for the virtual production of more than 40 shootings, Nordisk Film Shortcut VFX veteran Martin Madsen from Denmark, whose credits come from Only God Forgives and the British Louisa Bremner, virtual production manager representative at Lux Machina. Bremner’s credits come from films and television projects such as House of the Dragon, The Matrix Four and Death On The Nile.
Other discussions will focus on cryptocurrencies and public-private investment models, the “gameification” of cinema, and how to shoot a movie in the metaverse, all while examining what the metaverse is.
Experts include Helsinki-based Laura Olin, COO of Europe’s leading virtual studio ZOAN and founder of Cornerstone. land, Baptiste Planche, director of fiction at Swiss broadcaster SRF, and Mikko Kodisoja of Finland, founder and CEO of virtual production company Fireframe Studios.
A keynote address from BetaSeries CEO Remi Tereszkiewicz will read about how TV screens are being used through SVOD and AVOD players to attract, retain and monetize their audience.
In addition, GDM’s Digital Night will bring together more than 400 XR creators, while the Foundation for Digital Creation will provide the first effects of a virtual creation in Switzerland on the same day and provide its plans for the future.
The Geneva International Film Festival runs until the thirteenth of November.
Santiago Fillol’s debut film transforms an old text in Argentine prose into a tough fashion film
2022-11-09T12:41:00Z
The races from December 1 to 10
2022-11-09T12:17:00Z
Casper Sonnen, IDFA’s director of new media, talks about immersive programming.
Distributors and traders market on the eve of IDFA.
2022-11-09T11:45:00Z
‘Evolver’ is produced by Edward R Pressman and Terence Malick.
2022-11-09T10:09:00Z
The documentary through the Dutch-Iranian director is the opening film of IDFA.
Screen International is the must-have resource of the foreign film industry. Subscribe now for monthly editions, awards season weeklies, Screen International archives, and supplements that add Stars of Tomorrow and World of Locations.