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The United States recorded the largest accumulation of any country in the dunnhumby Worry Index, which corresponds to a strong accumulation of COVID-19 cases in the United States.
Walmart, CVS, Walgreens, Target and Kroger are the stores to deal with the disorders created through COVID
Dunnhumby, the world’s leading visitor knowledge science company, today launched the effects of a multi-stage global examination of COVID-19’s effect on visitor attitudes and behavior. Dunnhumby’s consumer pulse survey revealed that the U.S. “worry index.” It is now at 29%, a 6% increase since the third wave of the exam and almost back to its initial top of 30% in March. Dunnhumby’s Worry Index is a measure of how consumers are involved with COVID-19.
This multimedia press release. See the full edition here: https://www.businesswire.com/news/home/20200825005315/fr/
Highlights of the Dunnhumby Consumer Pulse Survey, a multi-stage global examination of COVID-19’s effect on customer attitudes and behavior (Chart: Business Wire)
The dunnhumby study also found that while 39% of international respondents felt that their national government was doing a smart task with the crisis, only 25% of Americans surveyed had confidence in the pandemic’s government movements. Unsurprisingly, with COVID-19 outbreaks nationwide since last May, U.S. respondents said retail outlets were doing a worse job of feeling safe than in the previous phase. At the same time, U.S. respondents They also reported that they were less likely to take occasional measures such as washing their hands frequently (65%) or agree to the closure of places to eat (50%) and cancellations of occasions (53%) as in previous phases. .
“While our Consumer Pulse worldwide survey shows that COVID-19 considerations are shrinking globally, this latest update to the review shows that pandemic considerations are being developed in the United States and Mexico. This is not unexpected as the United States states and Mexico are suffering from involving the virus,” said José Gomes, us president of dunnhumby. “In those times of doubt, stores want to fully perceive how their consumers respond to every phase of the crisis to satisfy the desires for conversion. Retailers will also need to be prepared to respond when regions revel in spikes in new cases, which is likely to bring consumers to their predecessors. behaviors in past stages of the pandemic.”
Key findings of the study:
The delivery of groceries and food online peaked with the pandemic. It now accounts for approximately 35% of all trips to the United States, 19% of all trips to Canada, 39% of all trips to Mexico and 28% worldwide. Driven by the adoption of e-commerce features and place closures in the United States, in-store physical travel now accounts for 65% of all gourmet travel, whether at home or outdoors. Net satisfaction for online shopping has also increased since the first wave with 45% satisfaction on the last wave, compared to 27%.
American consumers are involved in the economy and emerging food costs. The most recent wave of the Consumer Pulse survey also revealed that 67% of Americans surveyed think the economy is poor, a 7% drop from wave 3. Seventy-five consistent with a hundred think the government is doing a bad job in the face of the virus. Forty-one percent said their non-public finances were poor, 48% spent more money on food, and 42% noticed an increase in food costs since the start of the pandemic.
Domestic stores in the United States are doing the job of dealing with the disorders created by COVID-19. Walmart, CVS, Walgreens, Target and Kroger were the top-ranked stores in the U.S. surveys. Regional publix and H-E-B stores and discount store Aldi also performed well.
Satisfaction with buying groceries in the store increases in waves 3 and 4 in this studio. Worldwide, 22% said they were pleased with in-store delight, compared to 35% in the United States, 32% in Canada and 31% in Mexico.
Consumers who do not exaggerate DATA on COVID-19, according to the majority of respondents worldwide: United States (80%), Canada (87%), Mexico (86%) and around the world (77%).
“Unfortunately, with the outbreak of new cases in many parts of the world, we will not put this crisis until the public has a vaccine,” Gomes said. “But by understanding which issues are high for consumers by gathering visitor information and knowledge, stores can help their organizations navigate and plan long-term uncertainty and respond to visitors’ wishes and concerns.”
Methodology
For this study, dunnhumby surveyed more than 27,000 respondents online in 22 countries: Asia (Australia, China, Hong Kong SAR, South Korea, Malaysia, Thailand), Europe (Czech Republic, Denmark, France, Germany, Hungary, Ireland, Italy, Norway, Poland, Slovakia, Spain, United Kingdom), South America (Brazil) and North America (Canada, Mexico, United States). The online interviews were conducted for the first wave from March 29 to April 1, for the time the wave from April 11 to 14 and for the third wave from 27 to 31 May. Due to the crisis unfolding in North America, Dunnhumby made another circular. for the fourth wave of July 9-12 in the United States, Canada, and Mexico only. Four hundred other people were interviewed in each country for each phase of the study. Approximately 60% were women and 40% were men.
The next world cup will take place in September. For more information about the U.S. Or any of the other studios, tap your dunnhumby account representative or https://www.dunnhumby.com/touch/.
About Dunnhumby
dunnhumby is the world’s leading visitor knowledge science company, enabling companies around the world to compete and thrive in the modern knowledge-driven economy. We give priority to the visitor.
Our mission: to allow corporations to grow and reinvent themselves through the adaptation of the defenders and champions of their visitors. With a deep legacy and experience in retail, one of the most competitive markets in the world, with an avalanche of multidimensional knowledge, dunnhumthrough allows companies around the world, from all sectors, to be the first to visit.
Dunnhumthrough’s visitor knowledge science platform is our unique combination of technology, software and consulting, enabling companies to increase their revenue and profits by providing exceptional reporting to their consumers, in-store, offline and online. dunnhumthrough employs some 2,500 office experts in Europe, Asia, Africa and the Americas working for iconic and transformative brands such as Tesco, Coca-Cola, Meijer, Procter and Gamble and Metro.
See the businesswire.com edition: https://www.businesswire.com/news/home/20200825005315/fr/
Contacts
Theresa Smith History of Silicon Valley [email protected] – 1-818-681-6456