Covid gives us an opportunity to catch up on the future

Founder and CEO of Tradeshift, a cloud network and enterprise-to-business trading platform that serves more than 1. 5 million companies.

In 1999, Bill Gates made a series of predictions about what the generation’s long-term might look like in the next two decades. From social media and financial technology to smartphones and virtual assistants, Gates relied a lot on the cash from the primary technologies that have. an omnipresent component of our daily lives.

Like many of the world’s most successful entrepreneurs, Bill Gates is a nonlinear thinker and understands that the long term can be expected if he first recognizes that the long term itself is unexpected.

When they think about what might happen to us, most of us have a tendency to think of a hotline. History books provide occasions such as a linear evolution, when one occasion leads directly to the next. it’s very different. The long term does not look at a uniform trajectory; rather, it crashes into us in waves.

Brown through the process

A few weeks after closing, I won a call from the CFO of a well-known foreign company with an extensive network of suppliers. They had more than a million paper bills in a shared center that no one could just access. of those suppliers paid, but they also had their quarterly effects in two weeks and had no way of bringing their numbers closer. This wasn’t the only business. I’ve received a lot of similar calls ever since.

It would be unfair to criticize the CFO for the difficulties he has faced. After all, the business processes on which it was based are practically a norm in organizations around the world. According to a study by Ardent Partners, almost all invoices are sent manually on paper. Like most people, the CFO I spoke to examined what they thought and made a business decision.

Very tight but very fragile

This kind of linear thinking tends to perform a decent task for long periods of certainty and stability. The way fashion source chains have evolved is a smart example. Over the past 30 to 40 years, organizations have reduced the burden and power increases. through increasingly complex and easy procurement methods. Consumers have benefited from less expensive products and giant organizations have been able to deliver healthy benefits to shareholders.

But as a highly tuned racing vehicle, those chain sources only paint when situations remain consistent and predictable. The obvious sophistication of these ecosystems also hides a critical failure. Everything is tied up through the paper. An examination through AP Moeller Maersk found that sending a container from Kenya to the Netherlands required more than two hundred document exchanges among a hundred others, resulting in a 25 cm high stack of paper.

Supply chains have been affected through Covid due to a double blow of thin margins of error and a failure to digitize the processes that have spinning the wheels. Breaking the blockade of these processes has had a number of domino effects, from goods that were stranded in ports to suppliers without payment.

A virtual varnish

Supply chain operators were not the only ones to realize that the wheels took off when the global was suddenly reconfigured in a virtual economy; organizations that said they were one hundred percent virtual found that they were only 1% of what they deserve to be. In the United States, the formula designed to treat unemployment insurance has collapsed, leaving thousands of people without a source of income. Banks have struggled to deal with the strong accumulation of credit programs for small business owners.

Sandy Shen, Gartner’s senior analyst, said, “This is a call for attention for organizations that have focused too much on day-to-day operational desires at the expense of investing in virtual activities and long-term resilience. “Following the example of the global client and breaking the entire PC stack, the ultimate fashion enterprise software has iteratively evolved by adding new layers over existing software. Scanning has been largely limited at the surface level, creating a type of virtual user interface coating, with manual intervention layers and fragile infrastructure below.

Changing the mindset

The current wave of digitization that we are currently witnessing is not about generation. What has been the most complicated so far is replacing culture and mindset. When the global continues as usual, it is quite difficult to motivate others what you believe is a build-up of pressure. Pockets of disruptive innovation are leaking, but nothing happens, even if generation evolves exponentially around us.

At the time of a crisis, there is a massive release of pressure. You have long-standing beliefs, and as soon as you challenge a set of beliefs, the floodgates open to a systemic reassessment of everything.

Opportunity for uncertainty

Ellen Langer, a professor of psychology at Harvard, once said, “Certainty is a ruthless state of mind. It hardens the possibility of our minds. “

By far the ultimate vital and exciting replacement I’ve noticed in the last six months has been to move away from ‘that’s how we do things’ to a ‘let’s see it and see if it works’. When Covid-19 hit, our company took approximately 24 hours to get the most out of the entire workplace to a completely remote location. We had to help a visitor integrate 5000 suppliers into Tradeshift and fully digitize those relationships in just two weeks.

Covid is a human tragedy that none of us sought to live, but it also shook our certainty and opened our minds to a total diversity of possibilities. If we want to do positive things about it, we want to bottle that power and use it to push us forward. To paraphrase a quote from Jon Kabat-Zinn: “We would probably not be there to avoid the waves, but we may be informed to surf. “

Forbes Technology Council is an invitation only to CIO, CTO and world-class generation executives.

Founder and CEO of Tradeshift, a cloud network and enterprise-to-business trading platform that serves more than 1. 5 million companies.

Founder and CEO of Tradeshift, a cloud network and enterprise-to-business trading platform that serves more than 1. 5 million companies. Read Christian Lanng’s full control profile here.

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