MINSK, October 17 (BelTA) – The number of subscribers of the National Pavilion of Belarus on the Chinese online platform Douyin reached the share of one million on October 17, 2022, representatives of the Sino-Belarus Great Stone Industrial Park told BelTA.
SZAO Industrial Park Development Company is the operator of the project. The pavilion is a platform for selling Belarus in China and is one of the most popular public pages about Belarus on foreign social networks.
Short videos about Belarus are uploaded to the platform. The Chinese audience informally knows the cultural peculiarities, history and sights of Belarus. The mentality, traditions and life of Belarusians are also highlighted. No fewer than 137 videos have been made and published online since May 2022. Belarusian and Chinese university academics in China and Belarus, as well as prominent bloggers, appear as presenters in those videos.
Apart from that, the platform for buying Belarusian products.