Routes is from the Informa Markets department of Informa PLC
Passenger experience is key to the recovery of the global aviation industry, Mohamed Yousif Al Binfalah, Managing Director of Bahrain Airport Company (BAC), told industry leaders gathered in Bahrain for the opening of the Global International Air Transport Association (IATA). Hosted by Gulf Air, the national airline of the Kingdom of Bahrain, the event runs until November 3.
M. Al Binfalah said: “Since their routines have been disrupted for a long time, it can be tricky for some passengers to resume normal airArray. Encouraging them to fly back calls for a concerted effort from the global aviation industry, adding airports, airlines, agents. , regulators and governments.
He added: “The launch of our new passenger terminal makes Bahrain International Airport (BIA) the most elegant and user-friendly boutique airport in the region, placing the passenger experience at the heart of our recovery strategy. And we have seen the results; Like the rest of the world, we have been hit hard, wasting more than 75% of our same old traffic in 2020. Marginal improvements were seen last year, but 2022 beat expectations with around 6. 5 million passengers expected through BIA until the end of the year and nine million until the end of next year, indicating a near-total recovery.
M. Al Binfalah, a member of a three-member panel attending the opening session, which included IATA Director General Willie Walsh and Gulf Air Chief Executive Officer Captain Waleed Abdulhameed Al Alawi. The discussion focused on the post-pandemic state of the aviation industry, the opportunities and demanding situations it offers, and its future.
Under the theme: “Unlocking Value Creation by Putting the Customer First,” this year’s WPS combines the previous Digital, Data and Retail Symposium, the Global Airport and Passenger Symposium and the Accessibility Symposium into one occasion for the importance and connectivity of those 3 elements. to the visitor’s experience.
The occasion includes plenary sessions that highlight the challenging situations and opportunities shaping the aviation industry and offer a platform for the exchange of more productive concepts and practices. In addition, there are 3 lines of wisdom that deal with the visitor’s journey from start to finish, covering everything from buying and buying air goods to reaching their destination.