In this article, I continue where I left off in my previous blog post, published on August 26, entitled “Are your retail outlets in place for the 2020 holiday season?”In this presentation, I plan to offer more top points on the checklist on how to prepare your retail outlets for the next (expected) Christmas fever.
Most of the stock decisions that will have an effect on the vacation functionality of their stores were made several months before the next 2020 vacation. Traders who made those purchasing decisions focused on the purchasing economy, not the complexities of the store’s operations. The quantities of products planned for the location of a store would possibly exceed the store’s ability to process inventory successfully and productively. This condition affects inefficient stock movement decisions, goods crowded in garage trailers, buried in the loading dock or broken in overcrowded warehouses.
To announce a more successful holiday season, I suggest your team work with your merchants, logistics team and inventory plan organization now to look for new artistic opportunities to increase your store’s stock productivity. This step will be very useful to smooth the production of products through your stores. As you prepare for the 2020 holiday season, remember last year and ask your store team:
Because the Covid virus has something so vital in our lives today, I would be remiss not to come up with a number of tips on how to deal with its presence in the upcoming Christmas season. In creating this blog, I can only reflect on what has happened. It happened so far, so let me assume and hope that until 2020 we will have more of the virus content. With that said, perhaps the following issues on the virus checklist deserve attention. Let’s hope and pray that our lives and the retail environment will improve, not get worse.
“New” or “uncommon” buyers are more likely to stop at their retail outlets during the holiday season than at any other time of the year. Present new consumers and re-introduce them in an effective retail format and do not allow your consumers to lower their service expectations The holiday season provides situational opportunities to delight consumers and improve service impressions Transactions and conversion rates are above average When consumers are in the mood to buy, there is a higher option to promote impulsive items The number one goal of their sales affiliates will have to be the transactional or variety sales procedure to maximize unit and dollar sales.
Perhaps your retail operations team can take advantage of those checklist issues in the operation of your stores. I strongly suggest that these checklist tips be considered as a starting point and that your operations team deserves to participate in the party-making plans. through those concepts and then help them organize their vacation preparation tasks. Here are a few more things to consider:
One last thing I highly recommend is that if you think your operations team can’t prepare well for the holiday season, ask for help. Now, this next key sales era is too vital for you to overlook, especially after the complicated retail year. that 2020 has introduced us.
I am the founder and president of Atlanta Retail Consulting with a 38-year career in operational consulting, 16 years as a
I am the founder and president of Atlanta Retail Consulting with a 38-year career in operational consulting, adding 16 years as lead operating director of my own consulting firm. I lead a team of experienced retail experts who help our consumers expand and use more effective operational methodologies. We generate sales and reduce operating expenses. Our role is not only to write or talk with control over how to sell, but to spend a lot of time in a consumer organization, whether at retail outlets or at headquarters, to expand, verify and develop new tactics to manage the business. My company is hired when retail control doesn’t know how to do its business. We do this and teach our consumers how to do it. Our consumers come with grocery outlets, clothing/fashion, products in general and killers of all sizes and sizes.