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The report “Poland Digital Gift Card (Electronic Gift Card) and Incentive Card Market Intelligence and Future Growth Dynamics (Data Book) – Market Size and Forecast (2015-2024) – CoVID-19 Q2 2020 Update” added to ResearchAndMarkets.com. Offers.
In terms of price, the gift card market in Poland recorded a compound annual rate of 35.8% in 2015-2019. The electronic gift card industry in Poland will continue to grow during the predicted era and is expected to register an annual compound rate of 23.2% between 2020 and 2024. The market for electronic gift cards in the country is expected to succeed at $661.2 million through 2024.
The socio-economic situation in Poland has been affected by the COVID-19 epidemic.
Although the pandemic has had a negative effect on expansion into key sectors, there has been widespread adoption of virtual payment through Americans and companies. Backed by the industry’s broader trends and converting customer behavior, the general gift and gift card industry has undergone basic changes. As a result, sales of electronic gift cards or virtual gift cards increased significantly at the time of the 2020 quarter, according to the Global Gift Card Survey.
This report provides detailed research focused on market knowledge of virtual gift cards (electronic gift cards) and business incentive cards, as well as customer behavior and retail spending dynamics in Poland. It also provides a high-level market location length and overall spending forecasts on gift cards and gift cards. The report includes basic knowledge as well as dashboards, charts, and structured tables in an interactive Excel format.
Below is a summary of country-level trend analyses across gift card segments:
Total Gift Market: This report provides a detailed view of the overall spending on gifts, broken down into retail and customer segments. For retail and customer segments, this report provides a breakdown of gift spending by product category (13 segments) and retail sectors (7 segments).
Gift Cards: Based on the effects of exclusive surveys, this report provides high-level research of opportunities in the categories of open-circuit and closed-circuit prepaid gift cards. Evaluate market dynamics through the customer (retail and commercial: SMEs, intermediate companies, giants), gift opportunity, virtual gift card and market percentage across retail sectors.
Digital Gift Card Research (Electronic Gift Cards): Provides market duration and forecasts for virtual gift cards, damaged by retail and corporate shoppers. It also includes spending through the gift card according to the instance (retail sales: special festivals and birthday holidays, level birthday party, non-public use, others; business incentive cards: incentive card for customers, incentive cards for workers and incentive cards for sales/ partners). The report also includes the adoption of virtual gift cards through the corporate duration.
Retail Expenses: Distributes retail spending across retail sectors (7 segments) to provide detailed data on customer behavior and adjustments to gift card spending dynamics.
Market percentage through retailer: provides the overall market percentage of closed-circuit gift cards through major stores in Poland.
Distribution channel analysis: Provides the percentage of the market through the distribution channel: online sales versus offline sales and own sales instead of third parties (sales through other retailers’ points of sale).
The scope of the report
Total spending in Poland
Duration of the gift card market to the customer in Poland
Spending on gift cards through behavior and demographics in Poland
Market size of KPI gift cards in segments in Poland
Gift spending through product in Poland
Spending on gift cards through the retail sector in Poland
Spending on gift cards through the distribution channel (distributed between and companies) in Poland
Percentage of closed-loop gift card market through major stores (for the global market)
Key retailers
Jronimo Martins SGPS Ltd.
Schwarz Beteiligungs GmbH
Tesco plc
Auchan Group SA
Eurocash SA
Dirk Rossmann KG
Metro AG
Kingfisher plc
Crossroads SA
Zoo de Zabka Polska Sp
Zoo Euro-net Sp
LPP SA
Neonet SA
Inter Ikea Systems BV
In-depth understanding of overall gift card and digital (e-gift card) market dynamics: Understand market opportunity, key trends and drivers along with five-year forecast (2015-2024) for gift cards and digital (e-gift card) in Poland.
Develop market strategies: identify expansion segments and target opportunities in customer segments and opportunities to formulate your virtual strategy (email gift card); assess key market trends and risks.
Get data on customer attitudes and behavior in Poland: see adjustments in customer attitudes and behavior, and construction goes back to investment. Get detailed retail expense data with gift cards for Americans and businesses.
Get a whole with six key indicators of functionality: number of cards in circulation, load price, unused price, average purchase price, average price consistent with the transaction, and transaction price.
Distribution channel information: Understand the dynamics of gift card sales channels: online versus offline and through third-party sales versus third-party sales.
Market percentage of closed-circuit gift cards through major retailers.
For more information on this report, https://www.researchandmarkets.com/r/3w345l
See the businesswire.com edition: https://www.businesswire.com/news/home/20200812005462/fr/
Contacts
ResearchAndMarkets.com Laura Wood, Senior Press [email protected] For E. S.T., 1-917-300-0470 For USA/ CAN, toll-free 1-800-526-8630