2024 Reputation Strategy & Brand Resilience Summit (San Diego, CA, United States – January 17-18, 2024)

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Dublin, March 12, 2024 (GLOBE NEWSWIRE) — The 2024 Brand Reputation and Resilience Strategy Summit has been added to the ResearchAndMarkets. com offering.

Whether you’re a small local company dealing with negative online reviews or a large movie studio or company hiring a crisis management firm to deal with increased scrutiny from the media, online, and the general public, the stakes are higher than ever to be perceived in a favorable light. A negative perception of your company or brand, can have disastrous consequences for your company’s stability and revenue.

The truth is most people still do believe what they read and 97% of potential customers will have searched online for reviews of your business before they decide to either work with you or make a purchase. In today’s world, creating an external and internal reputation management & brand resilience plan is essential for long-term success.

So where do you begin in implementing a company-wide watertight reputation management & brand resilience plan? One that protects and can even help turn a potentially negative situation into a positive one? What partners do you need to work with?

Join over 120 PR, marketing, and communications professionals for the industry’s ONLY summit on the reputation and resilience of the “TED-style” logo. Hear from more than 25 cross-sector speakers talk about their frontline reporting on planning, contingency, and recovery while being managed. Internal and public communications in challenging and fast-converting situations. Learn the do’s and don’ts and gain invaluable methods for your long-term success.

25+ Industry-led Speakers

More Than Senior Participants

12 hours of networking

Previous Summit Themes Included:

Building a new corporate culture in living rooms and home offices.

Black Out Tuesday: Were companies practicing advocacy or performative activism?

Telehealth: Lessons for Reputation

Brand resilience anytime anywhere

Communicate in case of crisis.

The importance of staff trust when navigating an external crisis

Measuring social media strategy in the new normal

Hands-On COVID Training: Reinvent Your Marketing Strategy for the New Normal

Innovation and brand resilience coming out of the pandemic

Why the business card isn’t dead…just yet

Using media intelligence to combat disinformation

For more information about this conference, https://www. researchandmarkets. com/r/d8dzqr

About ResearchAndMarkets. com ResearchAndMarkets. com is the world’s leading source for foreign market research and market knowledge reports. We provide you with the latest knowledge on foreign and regional markets, key industries, larger companies, new products, and the latest trends.

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